Monday, May 26, 2008

It's time to call a Spade a Spade and a Coward a Coward







No I am not talking about newspaper reportage or prime news. I am refering to the various "message brought to you by ABC Company" or "show sponsored by XYZ Hair Replenishment Company".

I have it enough listening today on radio a "message" of a lady thanking company ABC for their super electric massage chair that healed her of a life affliction, back pain. When you think what a scientific discovery, you realised that "the message" brought to you by ABC company" is a bloody advertisement. Coward company advertising through a coward radio channel.

The same goes for TV shows. Men gaining hair after being rubbed with some China-made products. All you see are equally desperate actresses and actors (they act is the excuse) talking as if on a documentary on the lowly acts.

It is time to put a stop to this. Media companies have to use the term "advertisement" or "advertorial". On air or radio, "the following segment is an advertisement" must be mandated.

We should boycott the advertisers and cowardly channels that continue to resort to lowly acts of revenue prostitution.

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